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Ma...
The second of a series of three, a concept ad for a new talk show on a large satellite TV network. The brief was to create a series of three short films, on "Why we don't say 'Thank you' often enough" Released simultaneously across all its 49 cable network channels, to drive tune ins from its massive 620 million + 500 million weekly audience, domestic & international respectively, from 170 countries. The show itself, called Shukriya (Thank you) recorded 300 million views on launch day.
Original story, screenplay, direction and editing by Moon. Produced by Lateral Images.
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